Need help executing smaller pieces of a giant marketing initiative? Are you looking for the X-factor that helps your campaign content reach the right audience?
Our three business departments can manage, direct, and execute campaigns on your behalf and bring your go-to-market strategy to life. Whether it’s a 1 off event or end-to-end campaign, we deliver.
We define a campaign as a marketing initiative where simultaneously individualized and holistically designed programs support achieving specific business outcomes. Some campaign goals can be:
Building Brand Awareness
Generating Demand
Promoting Brand Loyalty
Reducing Churn
Depending on where your buyers are in the funnel, they could need different engagements, and LeadFabric has strategies to facilitate them from one step to the next.
As a Consultancy, Integrator, and Agency, we develop end-to-end campaigns and programs that generate revenue by syncing and supercharging marketing and sales activities.
LeadFabric Creatives deliver print and promotional materials with custom catered messaging for your audience. Events, campaigns, or something else – we've got you covered without needing extra time to get up to speed.
And what's more, our Agency collaborates between the fabrics of our organization to weave process integration and ensure frictionless alignment with your agile and scrum methods.
Our campaign management team works with you to uncover your campaign's most promising scheduling, design, messaging map, and content plan. From there, we deliver top-to-bottom creative assets, determine your media plan, and build the pipeline for growing revenue and awareness.
On the back end, LeadFabric developers configure the integration with your working methods – ensuring everything runs seamlessly.
Historically, the LeadFabric Agency has crafted and delivered work across various mediums and project scopes based on our clients' needs – but we have a lot more to offer.
Messaging Strategy
ICP message strategy
Journey stage mapped messaging (Buying journey stages & Customer journey stages aligned)
Advertisement for ABM and people targeting
Content Messaging
Message to copy conversion execution
Short copy writing (email campaigns, blogs, newsletters, surveys, etc.)
Long copy writing (subject matter pieces, eBooks, white papers, etc.)
Conversational marketing playbooks
Print and Digital Ad copy
Conversational marketing
Messaging and copy strategy
Creative Designing
Brochures
(Trade) event materials
Websites
Presentations
Print and Digital Media
Updating Branding/Logos