- Buyer Alignment Readiness Assessment
- DemandGen Business Process Audits
- Lead Management Audits
- MA & Martech Business Case Design
- Technology Selection Process (RFP)
- MarTech Roadmap Design
Our aim is to make B2B organizations more successful by supercharging their teams and tech stacks in a way that not only drives the most ROI, but that also frictionlessly meets their buyers' needs.
The Go-To-Market Consultancy, Integrator and Creative Agency for B2B Organizations
We help our clients drive transformational change in B2B marketing & sales directed by visionary insights, powered by technology, and sustained through effective processes and best practices that scale. We offer both strategic as operational advice.
Our consultants provide radically new or otherwise enhanced direction and guidance to improve B2B customer acquisition, retention and lifetime value in new or existing markets:
Establishing systematic and scalable processes that fit alongside your tech stacks, team culture, and long-term goals, through the development of bespoke operational blueprints and applying marketing and sales frameworks.
Tech Stack Selection
Demand Generation Strategy
Want less external help and more internal power? Upskill your team as their own software "super users" and technologists who can easily navigate and maximize your existing MarTech stack.
Our suite of certified specialists offer comprehensive training programs (online and in-person) catered to basic, intermediate, and advanced proficiencies in Marketo, Eloqua, Pardot, Conversica, Drift, and more.
Comprising an international and diverse range of technologists and SaaS partners, LeadFabric helps its clients to execute omni-channel marketing initiatives, orchestrate complex systems integrations, and deliver custom-coded configurations.
LeadFabric offers over 13 years of Marketing Automation, MarTech and SalesTech implementation expertise. We either can go bespoke from start to finish or use our proven Rapid Deployment methodology also known as FabStart.
Comprising an international and diverse range of technologists and SaaS partners, LeadFabric helps its clients to execute omni-channel marketing initiatives.
Leverage a suite of certified and experienced experts to execute complex systems integrations and data migrations.
Access custom-coded modules, from system connectors, HTML assets (e.g., emails, landing pages), and preference centres to personalized web experiences (e.g., via chatbots, surveys, etc.), lead scoring and nurturing programs, data dashboards, and more.
We help our clients generate revenue and supercharge their marketing & sales performance. The goal is to make your go-to-market strategy come to live through comprehensive end-to-end campaign development, and if needed we could even run it on your behalf
Need help with the general maintenance of a particular software, or perhaps with executing smaller pieces of a larger marketing initiative?
Outsource your marketing operations either partially (once-off) or completely (retainer) to our international and multi-disciplinary team of experts: graphic designers, strategists, copy writers, developers, and a wide variety of tech specialists.
We define a campaign as a marketing initiative made up of various programs that are individually and holistically designed to help achieve certain business outcomes (e.g., build brand awareness, generate demand, promote brand loyalty, etc.). LeadFabric helps its clients develop campaigns both on an end-to-end level (from strategy and project management to execution, testing, and performance analysis), as well as on a program-level (e.g., once-off programs, “always-on” programs, etc.)
Our Journey with Drift started in 2018, 3 years of successfully delivering Conversational Marketing & Sales solutions in the EMEA market. It got us the Premier EMEA partnership status last year. Today we can proudly announce that we are one of Drift's first 10 global Certified Consulting partners!
LeadFabric becomes a strategic European reseller and partner of Conversica, the leader in Intelligent Virtual Assistants (IVA) that help organizations better attract, acquire and grow customers at scale.
We’re big fans of conversational marketing for a number of reasons – it’s quick to deploy, easy to scale, and done right, it creates quick results and measurable ROI. Can you say the same about other MarTech platforms you've purchased and their impact on revenue conversion and engagement?
ABM (also known as 'ABX') is one of biggest buzz words in the game, but most people don't actually knows what it means. Learn more about what ABM is and is NOT, the best-of-breed ABM tech, and how to apply ABM with our tried and tested step-by-step guide.
The longest-standing Marketo-specialized Adobe partner.
Buyers don’t want to fill out forms or wait around for information, especially not when they can find everything they need without your help. The magic happens not only when you know who your prospects are and where they come from, but also if you can meet them in their own terms at exactly the right times.
Today when you hear the term Demand Generation most people think about direct marketing between vendor and buyers. But often B2B businesses do not sell all their products and services directly to their end-users. They work with “Channel” partners too. Their gotomarket is a mix of direct and channel led initiatives.
Especially in a European context, where international and local partners speaking the local language and understanding local needs, “through channel demand generation” is more the rule rather than exception. Consequence? Most of your current solutions were build to support only the direct Demand Gen challenge you face.. Solution? Through Channel Marketing Automation
Optimize your channel marketing to increase your market reach with TCMA technology. LeadFabric is the exclusive EMEA partner of ZIFT Solutions, the undisputed leader in the space.
By aggregating all of your customer data into one place, a CDP allows you to fully understand customer behavior across all touchpoints. But the real difference between CDPs and other CRM or data management platforms is that CDPs are designed specifically for marketers.
Leadfabric has partnered with leading players in this new emerging martech category, and we think it has a lot of promise. We can provide clients with custom-made data solutions to address a one-time data health check to an enterprise-wide data management initiative.
There are many, but none like us.
We probably are the most versatile marketing automation provider in Europe.