Discover the trends, research and best practices of ABM and sales for 2025 and beyond.
ZEN is a fusion of thought-leadership, cutting-edge academia and innovative strategy designed to inform and delight attendees.
Network with international speakers and ABM mavericks to enrich your market strategy for 2025 with the latest insights and innovations.
As the first and only EU partner to achieve Platinum status, we're proud to celebrate 6sense's recognition as a leader in the Forrester Wave™: B2B Intent Data Providers, Q3 2024.
With our fully trained and certified consultants, we harness 6sense's advanced capabilities to deliver tailored, data-driven solutions that drive your business forward. Our consultants are fully certified to help you implement, integrate, optimize and run 6sense, to kick-start your ABM journey.
Want to find out what the foremost innovator on intent data has to say about marketing in 2025?
We had the privilege to interview Kerry Cunningham from 6sense to get his take on how companies can improve their marketing, where most are going wrong and what’s the secret behind intent data.
Account Based Marketing (ABM) is quickly taking the world by storm. If you’re not speaking to your buying groups based on their intent, you’re falling behind.
Our guide is designed to get you up to speed with ABM in 2025 and beyond using proven methodologies and tactics from successful companies. Gain access to the full guide, by clicking here.
LeadFabric is honoured to work alongside some of the most successful companies around the world.
Find out how we helped one of Belgium’s largest Telecom providers achieve a 42% increase in conversion rates via digital marketing and engagement strategy, in this interactive case study.
We worked with Allianz to establish a new ABM strategy that brought immediate areas of opportunity to light.
As a result, they gained a strong basis for redefined and updated campaign strategy across regions, backed up by insights into their ideal buyers. Read how we did it, in this case study.
Every company has the same mission: to maximize their value. In our view, your most valuable asset is not your product, neither your branding, not even your team – it is your customers. Don’t just acquire new buyers, but also grow their lifetime value and convert them into enthusiastic advocates through engagement and care.
Go beyond automation. Aim for true engagements that drive Buyer and Customer Experiences to new heights. Rely on LeadFabric, an agnostic Marketing Automation Expert that is certified on all leading B2B MA platforms to accelerate your success story. Find out what automation platform fits your needs now.
Eloqua singlehandedly kick-started the Marketing Automation industry. We were there with them from the very beginning. Long before Eloqua had its own sales offices, LeadFabric was already reselling and successfully implementing the platform across Europe. We on-boarded dozens of companies and thousands of users. In need of our experience and best practices knowledge? Here we are, one of the longest standing Eloqua - Oracle Gold Specialized/Certified partners in Europe.
Why buy from us?
Usually SaaS subscriptions are sold directly, which implies signing US paperwork.
LeadFabric has been a Pardot implementation and managed services partner for 6 years. Long before Pardot was rolled up in the Salesforce Sales Cloud and became a viable choice for SMBs looking to upgrade their demand marketing execution. Today, we still proudly service many Pardot accounts across Europe. Curious to see how it works? Check in with us!
Are you a smaller business or a department of a midsized enterprise? Then probably a robust engagement platform is not yet something your board wants to invest in? No stress, we are your advisors, and Hubspot could be the perfect platform for you. If looking for inbound marketing at scale, we can certainly help as a certified Hubspot partner.
Silverpop Engage was one of the first Marketing Automation platforms. As a pioneer on the European MA Market, LeadFabric was the first Silverpop partner in the Benelux. As part of the IBM family today, Silverpop has been rebranded into IBM Watson Campaign Automation. Watson Marketing combines business and marketing expertise with industry leading solutions that are embedded with cognitive capabilities.Our expertise can help you gain time to ROI and increase agility through easy integrations with other data sources and applications.
Today when you hear the term Demand Generation most people think about direct marketing between vendor and buyers. But often B2B businesses do not sell all their products and services directly to their end-users. They work with “Channel” partners too. Their gotomarket is a mix of direct and channel led initiatives.
Especially in a European context, where international and local partners speaking the local language and understanding local needs, “through channel demand generation” is more the rule rather than exception. Consequence? Most of your current solutions were build to support only the direct Demand Gen challenge you face.. Solution? Through Channel Marketing Automation
Optimize your channel marketing to increase your market reach with TCMA technology. LeadFabric is the exclusive EMEA partner of ZIFT Solutions, the undisputed leader in the space.
By aggregating all of your customer data into one place, a CDP allows you to fully understand customer behavior across all touchpoints. But the real difference between CDPs and other CRM or data management platforms is that CDPs are designed specifically for marketers.
Leadfabric has partnered with leading players in this new emerging martech category, and we think it has a lot of promise. We can provide clients with custom-made data solutions to address a one-time data health check to an enterprise-wide data management initiative.
Lost in automation? Scanning through all of our vendors’ and partners’ websites may be overwhelming. Our automation archive will show you the value amid the clutter.
There are many, but none like us.
We probably are the most versatile marketing automation provider in Europe.
